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Glenwood, AL – Nielsen audience reporting from June 2018 continues to endorse Pursuit Channel as the category’s value leader in big-audience influence with its verification of 6,896,007 million unique viewers* for that month.
“Allowing for a world of home-improvement projects, the onset of warm-weather and the family vacationing associated with the longer evenings of summertime, historically, April through June is not noted for particularly strong television viewership,” said Rusty Faulk, CEO of Pursuit Channel. “And that’s true across the entire television spectrum, from Fox News to ESPN to Pursuit Channel.
“However, our numbers broke well above expectation, surprisingly high for a period that sees much of our programming in its encore phase. On average, our households tuned in to** Pursuit Channel nine times during the month, and on average, viewed more than 2.5 hours ***of content.
“It was an outstanding performance by Pursuit for the month, in the category, and the terrific content – produced by some of outdoors’ best talent – deserves all the credit for this progression to greater and greater success,” Faulk concluded. Among the network’s most watched series in June were: Lindner’s Angling Edge, Americana Outdoors, Elusive Wildlife, The Hitmen, Crappie Masters, The Outdoor Option, Winchester & Drury’s Natural Born Killers, Hobie Outdoors, Hank Parker, The High Road and Cabela’s Fisherman’s Handbook.
“Ratings-wise, Pursuit is positioned to shock the outdoor television world in 2018 with its strongest schedule of all time,” said Greg Sugg of MOOSE Media. “Viewership verifications towards the fact that Pursuit and its digital component, PursuitUp, represent the market’s the best value for viewers, service providers and manufacturers establishes us as the prime network to partner with in 2019 and beyond.”
The network’s fall 2018 lineup, includes: Hank Parker’s Flesh & Blood; Doug Koenig’s Championship Season; Gus Congemi’s Live the Wildlife; Carnivore; Just Killin’ Time; Jimmy Houston Outdoors; Brush Country Monsters, DSC’s Trailing the Hunter’s Moon; Ducks Unlimited Television; Deer and Deer Hunting, Destination Whitetail, Land of Whitetails; Modern Shooter; Long Range Pursuit; Jimmy Outdoors; Road Trip Masters; The Way It Was; The Outdoor Option; Canadian Whitetail TV; Drake’s Migration Nation; The High Road with Keith Warren; Americana Outdoors; Deer Gear TV; Yamaha’s Whitetail Diaries; The Bear Whisperer; Cabela’s Fisherman’s Handbook; Ranger Boats’ IFA Redfish Tour; the Collegiate Bass Series and Texas Team Trail; Turkey Call and Save the Habitat. Save the Hunt.; Final Draw; GAMEKEEPERS of Mossy Oak and Mossy Oak Country Roots; Wallhanger TV; Winchester and Drury’s Natural Born; American Airgunner; Freedom Fighters; Elusive Wildlife; Professional Shooting Clay Association; Pulse Factor; Trapping Time; Louisiana Outdoor Adventures TV; The Opener; Team 200; Majesty Outdoors; Trophy Taker Outdoors; Hunting with HECS; Passin’ It Outdoors; Reaper Outdoors; The American Way; Love of the Hunt; Ozonics; Blue Collar Adventures; Shoot Straight with Chad Shearer; Open Season; The Best of the West; On the Water with Hank Parker; Ultimate Outdoors with Wayne Pearson; Sporting Dog Adventures; Martin Archery Outdoor Adventures; Struttin’ Bucks; Bearded Buck; Majesty Outdoors; Jason Peterson into the Wild; Spiritual Adventures with Jimmy Sites; Exit Wound TV; Trigger Time; Where in the World is Colorado Buck; Higdon Outdoors TV; Elusive Wildlife; The Grind Waterfowl TV; Trophy Hunter TV; Trophy Room Adventures; Created Outdoors; Greenway Outdoors; Vertical Crossbow Junkies; Maximum Outdoors and Blue Collar Adventures.
Pursuit Channel, www.pursuitchannel.com, a leader in high-definition delivery, is active on DIRECTV HD (604 PRST), AT&T HD (1644), DISH Network (393 PRST), Fios by Verizon (818) and Centurylink Prism (1677). Mobile and desktop enthusiasts will find the network digitally at www.pursuituptv.com.
MOOSE Media (www.moosemedia.com) represents producer time-buy schedules, network advertising campaigns and many marketing functions for the Pursuit Channel. MOOSE is also a content producer of original television and digital video features for such clients as Ducks Unlimited and the GAMEKEEPERS of Mossy Oak.
CONTACT: MOOSE Media @ (662) 492-4000
*Source: Nielsen; Pursuit Channel; Live +3 days; May 28 – July 1, 2018; M-Sun 6a-6a; NPower: Total Reach based on 1-minute qualifier.
**Source: Nielsen; Pursuit Channel; AA Average Frequency; Based on 1,715 Units (telecasts); Live +3 days; May 28 – July 1, 2018; M-Sun 6a-6a; NPower: Total Reach based on 1-minute qualifier.
***Source: Nielsen; Pursuit Channel; AA Average Minute; Live +3 days; May 28 – July 1, 2018; M-Sun 6a-6a; NPower: Total Reach based on 1-minute qualifier.